You Need More Cowbell

  • Jul 24, 2023

Description: Cowbell

Industry: Sporting Events, Athletics

What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They chose this cowbell. Not only is it a fun way to make some noise, but it also looks like a cowbell/kettlebell weight so there’s that tie-in to athletics.

How it was distributed: The item was co-branded with the name of a company sponsoring the marathon and was handed out to the crowd on the day of the event. 

Result or ROI: Since it was co-branded, the cost was split two ways and both companies were able to advertise at several huge events, getting their advertisement into the hands of everyone there cheering on the marathon participants. 

Source: Hit Promotional Products


If you're looking for more products to add to your marketing campaign, we highly recommend checking out our custom coasters, lanyards, paper bags, spirit wear, business cards, promotional coffee mugs, and custom t-shirts. These products can be customized to fit your brand's unique style and message, and they're a great way to make a lasting impression on your customers.

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  • Tags: Promotional Product Ideas, Cowbell, Bell
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